Taabashadu waxay noqotay mid aad u kulul Shiinaha.Goobo fiidiyoow ah oo gaagaaban oo ay ku jiraan Kuaishou iyo Douyin ayaa bangiyada si xawli ah u koraya qaybta ganacsiga e-commerce ee waddanka, kaas oo noqday kanaalka iibka ee awoodda leh ee warshadaha dhaqameed maadaama macaamiil badan ay u beddeleen wax-ka-iibsiga khadka tooska ah xilli uu jiro aafada COVID-19.

Tan iyo markii uu dillaacay cudurka 'coronavirus', qaar badan oo ka mid ah hawl-wadeennada dukaamada jireed waxay u jeesteen aaladaha fiidiyowga gaagaaban si ay ugu iibiyaan alaabadooda iyagoo adeegsanaya si toos ah.Tirada isticmaalayaasha firfircoon ee maalinlaha ah ee Kuaishou ayaa kor u kacday boqolkiiba 40 sanad walba inta lagu jiro fasaxa Bandhiga gu'ga (Janaayo 24 ilaa Febraayo 2).Douyin wuxuu sidoo kale arkay kor u kaca boqolkiiba 26 ee DAUs, sida laga soo xigtay QuestMobile, oo ah shirkad xog badan oo internetka ah.

Dong Mingzhu, oo madax ka ah shirkadda qalabka guryaha ee Shiinaha ee Green Electric Appliances, ayaa iibisay in ka badan 310 milyan yuan oo badeecado ah inta lagu gudajiro dhacdo saddex saacadood ah oo toos ah iyada oo loo sii marayo Kuaishou 10-kii Maajo. Wax iibsiga Livestreaming waa hab cusub oo fikirka iyo samaynta ganacsi, guul. Xalka guusha ee summadaha, soosaarayaasha iyo macaamiisha, ayuu yiri Dong.

Shaqada e-commerce, qaybaha arkay kororka la taaban karo ee iibiyayaashu waxay ahaayeen dharka, adeegyada maxalliga ah, alaabta guriga, baabuurta, alaabta qurxinta iyo qurxinta inta lagu jiro Janaayo-June.Dhanka kale, ganacsiyada cusub ee wakhtigan si toos ah u bilaabay ayaa ka yimi baabuurta, telefoonnada casriga ah, alaabta guriga, waxyaalaha la isku qurxiyo iyo adeegga waxbarashada, ayay tidhi warbixintu.

Zhang Xintian, oo ah falanqeeye ka socda iResearch, ayaa sheegay in iskaashiga ka dhexeeya barnaamijyada fiidiyowga gaaban iyo goobaha ganacsiga e-commerce ay tahay nooc ganacsi oo qarxa maadaama kii hore uu u wadi karo taraafikada internetka kan dambe.

Ilaa bishii Maarso ee sanadkan, dadka isticmaala adeegyada tooska ah ee Shiinaha waxay gaareen 560 milyan, taasoo ka dhigan 62 boqolkiiba wadarta guud ee dadka isticmaala internetka ee dalka, ayay tiri Xarunta Macluumaadka Shabakadda Internetka ee Shiinaha.

Dakhliga ka soo xarooda suuqa e-ganacsiga tooska ah ee Shiinaha ayaa istaagay 433.8 bilyan yuan sanadkii hore, waxaana la filayaa in uu ka badan labanlaabo ilaa 961 bilyan yuan sanadkan, ayaa lagu yidhi warbixin dhawaan ka soo baxday latalinta suuqa iiMedia Research.

Ma Shicong, oo ah falanqeeye ka tirsan latalinta internetka ee fadhigeedu yahay Beijing Analysys, ayaa sheegtay in isticmaalka ganacsi ee 5G-ga ugu sarreeya iyo teknoolojiyadda qeexitaan aadka u sarreeya ay kor u qaadday warshadaha tooska ah, iyada oo intaa ku dartay in ay aad ugu faraxsan tahay rajada qaybta."Meelaha fiidiyooga gaaban ee gaaban waxay galeen marxalad cusub iyagoo la midoobaya dukaamada online-ka ah oo la tashaday dhismaha silsiladda sahayda iyo dhammaan nidaamka deegaanka e-ganacsiga," Ma ayaa tiri.Ma waxa ay intaa ku dartay in loo baahan yahay dadaal dheeraad ah si loo jaangooyo hab-dhaqanka baahinta tooska ah iyo goobaha la wadaago muuqaalada si looga jawaabo cabashooyinka isa soo taraya ee ku saabsan marin habaabinta ama macluumaadka beenta ah, badeecadaha aan tayada lahayn iyo la'aanta adeegga iibka kadib.

Sun Jiashan, oo ah cilmi-baare ka tirsan Akadeemiyada Qaranka ee Fanka ee Shiinaha, ayaa sheegay in ay jiraan wax badan oo suurtagal ah oo loogu talagalay hamiga ganacsiga e-commerce ee aaladaha fiidiyowga gaaban."Soo bandhigida hawl-wadeennada MCN ee xirfadlayaasha ah iyo adeegyada aqoonta ee lacag bixinta ah waxay soo saari doonaan faa'iido u leh warshadaha fiidiyowga gaaban," Sun ayaa tiri.

Sebtembar, shirkadeena waxay qaban doontaa laba bandhig oo toos ah si ay u soo bandhigto warshadeena iyo alaabta macaamiisha.Tani waa fursad lagu muujinayo xoogga shirkadda.Waxaan rajaynayaa in aad daawataan bandhigayada tooska ah!