Ukubamba ilaphu ukuya kwikhamera akuyonto ithatha indawo yentlanganiso yomntu, kodwa le yenye yeendlela ezisetyenziswa ngabenzi be-bespoke ukufikelela kubathengi ngexesha lo bhubhani.Baye bajikela kwiividiyo ze-Instagram kunye neYouTube, iingxoxo zevidiyo kunye nezifundo malunga nendlela yokuthatha eyona milinganiselo ichanekileyo njengoko bekhangela iindlela ezinokusetyenziswa zokunxibelelana nabathengi kwihlabathi elibonakalayo.

Kwi-webinar kusasa ngoLwesibini ebisingathwe nguThomas Mason kunye nemodareyithwa nguSimon Crompton weBlog yaseBritane isimbo esisisigxina, iqela lehempe yesiko- kunye nabenzi beesuti kunye nabathengisi bathathe isihloko sendlela ishishini lokunxiba lamadoda anobunewunewu lingaziqhelanisa. kwikamva ledijithali.

U-Luca Avitabile, ongumnini womenzi weehempe ezizinze eNaples, e-Italiya, uthe okoko umthengisi wakhe wanyanzelwa ukuba avale, ebebonelela ngeengxoxo ngevidiyo endaweni yeentlanganiso zobuqu.Ngabathengi abakhoyo, uthe inkqubo ilula kuba sele sele ephethe iipatheni kunye nezinto abazithandayo kwifayile, kodwa "inzima ngakumbi" kubathengi abatsha, abacelwa ukuba bagcwalise iifom kwaye bathathe imilinganiselo yabo okanye bathumele ihempe ukuba ingasetyenziselwa ukumisela ukufaneleka ukuze uqalise.

Uvumile ukuba kubathengi abatsha, inkqubo ayifani nokuba neentlanganiso ezimbini zomntu ukujonga ubungakanani obufanelekileyo kunye nokukhetha ilaphu kunye neenkcukacha zeehempe, kodwa isiphelo sinokuba malunga neepesenti ezingama-90.Kwaye ukuba ihempe ayifezekanga, uAvitabile uthe inkampani ibonelela ngembuyekezo yasimahla kuba igcina iindleko zokuhamba.

UChris Callis, umlawuli wophuhliso lwemveliso yeLaphu eliLungileyo, uphawu lwamadoda olusekwe kwi-Intanethi esekwe e-US, uthe ngenxa yokuba inkampani ibisoloko iyidijithali, akukabikho tshintsho luninzi ekusebenzeni kwayo ukusukela oko ubhubhane.“Ihleli iqhuba njengesiqhelo,” utshilo.Nangona kunjalo, Ilaphu eliLungileyo sele liqalile ukubamba ukubonisana kwevidiyo ngakumbi kwaye iya kuqhubeka kwixesha elizayo.Uthe ngabavelisi be-bespoke abasebenzisa izixhobo ezininzi ezifana neenkampani ezikwi-Intanethi, kufuneka "agobe umva ukuze aqinisekise ukuba yonke into ilungile."

UJames Sleater, umlawuli weCad kunye neDandy, umenzi wesuti ye-bespoke kwi-Savile Row, ufumene umgca wesilivere kubhubhane.Kwanangaphambi kokuba kuvaliwe, abanye abantu boyika ukungena kwivenkile yakhe - kwaye abanye kwisitrato saseLondon - kuba besoyika.“Kodwa kumnxeba weZoom, usendlini yabo.Iqhekeza imiqobo kwaye ikhulula abathengi, ”utshilo."Ke ukusebenzisa itekhnoloji kunokwenza izinto zingabinamthungo."

UMark Cho, umseki we-Armoury, ivenkile yamadoda ephezulu eneendawo kwisiXeko saseNew York naseHong Kong, ujike kwiividiyo zeYouTube kunye nezinye izicwangciso zokugcina ishishini ngexesha lokuvalwa kwelizwe.“Siyivenkile yezitena nodaka.Asimiselwanga ukuba sibe lishishini le-intanethi elisekelwe kumthamo,” utshilo.

Nangona iivenkile zakhe eHong Kong zingazange zinyanzeleke ukuba zivale, uwubonile umdla wempahla elungiselelweyo-ishishini eliphambili leArmoury - "yehla kakhulu."Endaweni yoko, e-States, uye wabona ukuthengisa okunamandla ngokungalindelekanga kwiibrifkheyisi, i-neckties kunye ne-wallets, u-Cho uthe ngokuhleka kunye ne-shrug.

Kwiinzame zokunyusa ukuthengiswa kweesuti kwakhona, u-Cho uze nenye indlela ebonakalayo kwimiboniso ye-trunk ye-bespoke.Ucacisile: “Senza umxube wokulinganisa kunye ne-bespoke kwivenkile yethu.Ukwenza umlinganiselo wethu, besisoloko sithatha imilinganiselo ngokwethu endlwini.Kwi-bespoke, singqongqo malunga nendlela esilisebenzisa ngayo eli gama.I-Bespoke igcinelwe xa sibamba abathungi abadumileyo abafana no-Antonio Liverano, uMusella Dembech, uNoriyuki Ueki, njl., abavela kwamanye amazwe ngomboniso we-trunk.Aba bathungi baya kubhabha baye kwivenkile yethu ukuze babone abathengi bethu kwaye emva koko babuyele kumazwe abo ukuze balungiselele ukufakwa, babuye kwakhona ukuze balingane kwaye bazise ekugqibeleni.Kuba aba bathungi be-bespoke bengakwazi ukuhamba ngoku, kuye kwafuneka ukuba size nezinye iindlela zokuba babone abathengi bethu.Into esiyenzayo kukumema umthengi evenkileni njengesiqhelo kwaye sinxibelelana nabathungi bethu be-bespoke ngokufowunela iZoom ukuze bakwazi ukongamela idinga kwaye bancokole nomxhasi ngqo.Iqela evenkileni linamava ekuthatheni imilinganiselo yabathengi kunye nokwenza ukufakelwa, ke sisebenza njengamehlo nezandla zomthungi ngelixa esiyalela ngeZoom. ”

U-Sleater ulindele ukuba utshintsho lwakutsha nje olubhekiselele ekunxityweni kwamadoda aqhelekileyo luya kuqhubeka kwikamva elibonakalayo kwaye utyala amandla angakumbi ekudaleni iibhatyi zejezi, iihempe zepolo kunye nezinye iziqwenga zeempahla zemidlalo ukulwa “nendlela esezantsi” kwisinxibo esisemthethweni.

UGreg Lellouche, umseki we-No Man Walks Alone, ivenkile yamadoda ekwi-intanethi ezinze eNew York, usebenzise eli xesha ngexesha lo bhubhani ukujonga ukuba ishishini lakhe linokubonelela njani ngeyona nkonzo ibalaseleyo yabathengi kwaye lisebenzise “ilizwi” layo ukuhlanganisa uluntu lwethu.

Ngaphambi kobhubhane, wayesebenzise iividiyo ezingemva kwe-scene ukubonisa inkampani kunye nemveliso yayo, kodwa oko kwamisa emva kokuvalwa umlomo kuba uLellouche wayengakholelwa ukuba umgangatho wemifanekiso ulungile ngokwaneleyo kwaye wakhetha “umntu othe chatha. amava.Siyaqhubeka nokubabonelela ngeyona nkonzo ibalaseleyo kunye nonxibelelwano ukuze bazive bekhululekile ukuthenga. ”Ukubeka iividiyo ezibukhoma kuYouTube kukwenza “ubukeke ungaqhelekanga [kwaye] namava ethu e-intanethi angabantu abangakumbi kunamava amnandi onokuwafumana kwihlabathi lenyama.”

Kodwa amava kaCho abe ngawahlukileyo.Ngokungafaniyo noLellouche, uye wafumanisa ukuba iividiyo zakhe, uninzi lwazo zidutyulwa kwiiselfowuni zisebenzisa izibane ezixabisa i-300 yeedola, azizange zibe neziphumo zokuqalisa iincoko nabathengi kuphela, kodwa ziye zakhokelela ekuthengisweni.“Sifumana uthethathethwano olungcono,” utshilo."Kwaye unokufezekisa okuninzi ngomzamo omncinci."

U-Sleater uthe kulula ukuba "uvila" xa umntu esebenza kwivenkile yezitena kunye nodaka - kufuneka abeke kuphela imveliso kwiishelufu kwaye alinde ukuba ithengise.Kodwa ngeevenkile ezivaliweyo, inyanzelise abarhwebi ukuba babe nobuchule obungakumbi.Kuye, uye waguqukela ekubenilisa amabali ukuze athengise imveliso endaweni yakhe kwaye abe “namandla ngakumbi” kunokuba ebenjalo ngaphambili.

UCallis uthe ngenxa yokuba akasebenzisi ivenkile ebonakalayo, usebenzisa umxholo wokuhlela ukuchaza iimveliso kunye neempawu zazo.Oko kungcono kunokubamba ilaphu okanye iqhosha ukuya kwikhamera ekwikhompyuter.“Sinxibelelana ngokucacileyo nomphefumlo wemveliso,” utshilo.

“Xa uzama ukubeka ilaphu kufutshane nekhamera, awuboni nto,” utshilo u-Avitabile, esithi endaweni yoko usebenzisa ulwazi lwakhe ngobomi babathengi bakhe kunye nemisebenzi ukucebisa ukhetho.Uthe ngaphambi kobhubhane, bekukho "umsantsa omkhulu" phakathi kwezitena kunye nodaka kunye namashishini akwi-Intanethi, kodwa ngoku, ezi zimbini ziyadibana kwaye "wonke umntu uzama ukwenza into phakathi."