Ukucofa kwi-livestreaming ibe yinto eshushu eTshayina.Amaqonga evidiyo amafutshane abandakanya i-Kuaishou kunye ne-Douyin ibhanki kwicandelo le-e-commerce elikhula ngokukhawuleza, eliye laba lijelo elinamandla lokuthengisa kumashishini emveli njengoko abathengi abaninzi betshintshela ekuthengeni kwi-Intanethi phakathi kobhubhani we-COVID-19.

Ukusukela oko kwaqala uqhambuko lwe-coronavirus, uninzi lwabasebenzisi beevenkile zenyama bajike bajonga iiqonga zevidiyo ezimfutshane ukuze bathengise iimveliso zabo ngokusasaza bukhoma.Inani labasebenzisi abasebenzayo bemihla ngemihla eKuaishou lenyuke ngeepesenti ezingama-40 unyaka nonyaka ngexesha leholide yoMnyhadala weNtwasahlobo (ngoJanuwari 24 ukuya kuFebruwari 2).UDouyin ukwabone ukunyuka kweepesenti ezingama-26 kwii-DAU, ngokutsho kweQuestMobile, inkampani yedatha enkulu ye-intanethi.

U-Dong Mingzhu, usihlalo womvelisi wezixhobo zendlu yaseTshayina iGree Electric Appliances, uthengise ngaphezulu kwe-310 yezigidi zeeyuan zeemveliso ngexesha lomnyhadala weeyure ezintathu ovela eKuaishou nge-10 kaMeyi. -win isisombululo kwiimpawu, abavelisi kunye nabathengi, utshilo uDong.

Ngomsebenzi we-e-commerce, iindidi ezibone ukwanda okukhulu kwabathengisi yayizimpahla, iinkonzo zasekhaya, iimpahla zasekhaya, iimoto, iimveliso zobuhle kunye nezithambiso ngexesha likaJanuwari-Juni.Ngeli xesha, amashishini amatsha athe aqala ukusasaza ngeli xesha ngokuyintloko avela kwiimoto, ii-smartphones, iimpahla zasekhaya, izinto zokuthambisa kunye nenkonzo yemfundo, yatsho ingxelo.

U-Zhang Xintian, umhlalutyi ovela kwi-iResearch, uthe intsebenziswano phakathi kwee-apps zevidiyo ezimfutshane kunye ne-e-commerce platforms yimodeli yorhwebo eqhumayo njengoko yangaphambili inokuqhuba itrafikhi ye-intanethi ukuya kokugqibela.

Ukusukela ngoMatshi kulo nyaka, abasebenzisi beenkonzo zokusasaza e-China bafikelele kwi-560 yezigidi, ebalelwa kwi-62 yeepesenti yabasebenzisi be-intanethi belizwe, utshilo iZiko leNgcaciso ye-Intanethi ye-Intanethi yaseChina.

Ingeniso evela kwimakethi ye-e-commerce yaseTshayina ime kuma-433.8 eebhiliyoni zeeyuan kulo nyaka uphelileyo, kwaye kulindeleke ukuba iphindeke kabini ukuya kuma-961 eebhiliyoni zeeyuan kulo nyaka, itshilo ingxelo yakutsha nje evela kumcebisi wentengiso iiMedia Research.

UMa Shicong, umhlalutyi we-Intanethi esekwe eBeijing uAnalysys, uthe ukusetyenziswa kwezorhwebo kwe-5G egqwesileyo kunye neetekhnoloji zokuchazwa kwe-Ultra-high kunyuse imboni yokusasaza, wongeza ukuba unomdla kumathuba ecandelo."Amaqonga evidiyo amafutshane angenile kwinqanaba elitsha ngokusebenzisana nabathengisi be-intanethi kwaye afakwe kulwakhiwo lokubonelela kunye nayo yonke inkqubo ye-e-commerce," utshilo uMa.UMa wongeze ukuba iinzame ezingakumbi ziyafuneka ukulungelelanisa indlela yokuziphatha kwee-livestreamers kunye namaqonga okwabelana ngevidiyo ekuphenduleni izikhalazo ezikhulayo malunga nolwazi olulahlekisayo okanye lobuxoki, iimveliso ezikumgangatho ophantsi kunye nokungabikho kwenkonzo emva kokuthengisa.

USun Jiashan, umphandi kwiZiko loBugcisa leSizwe laseTshayina, uthe zininzi izinto ezinokubakho kwiminqweno ye-e-commerce yamaqonga amafutshane evidiyo."Ukwaziswa kwabaqhubi be-MCN abaqeqeshiweyo kunye neenkonzo zolwazi ezihlawulelwayo ziya kwenza inzuzo kwishishini levidiyo emfutshane," utshilo u-Sun.

NgoSeptemba, inkampani yethu iya kubamba imiboniso emibini ebukhoma ukubonisa umzi-mveliso wethu kunye neemveliso kubathengi.Eli lithuba lokubonisa amandla enkampani.Ndiyathemba ukuba nibukele umboniso wethu ophilayo!